Multi-platform PPC,
managed like a portfolio.

Allocate budget, set targets, and optimise autonomously across Google, Microsoft and Meta — all from one engine that understands marginal ROAS.

New · GA4, Shopify and HubSpot revenue routing

How it works

01 Connect your accounts

02 Audit everything. Fix what’s broken

03 Model your platforms

04 Optimise daily

05 Execute autonomously

06 Measure outcomes. Apply learnings

Link Google, Microsoft and Meta Ads in one OAuth flow. ROASt pulls campaigns, budgets, and conversion actions automatically — no CSVs, no API keys, no manual setup.

ROASt scans every account on connect and auto-fixes broken conversion setups. Anything it can’t fix gets flagged for review with a one-click resolve.

The Strategic Mix Allocator fits Hill response curves per platform. Given a total budget, where should each pound go? These curves feed the live nightly allocator.

Marginal-ROAS scoring redistributes campaign budgets every night. Cards run, recommendations stage, you review and approve.

Approved changes flow back to Google, Microsoft and Meta via their APIs. No copy-paste, no spreadsheet exports, no manual edits.

Each push is observed against actual outcomes. The engine’s confidence in your portfolio compounds with every cycle.

[02]Flume / Natural language

Find your flow with Flume.

Flume is your ROASt Labs assistant. Ask about performance, compare campaigns, generate reports, or manage portfolios — all in natural language. Or hand the controls to your own LLM via MCP — ROASt becomes the data layer and safety net, your LLM the controller.

[03]Context Hub / Ask why

If ROAS drops, you’ll know why.

Upload your landing pages, brand briefs, dated promos, and client notes. When an anomaly lands, ROASt cross-references the drop against everything it knows — events, platform changes, creative refreshes, URL shifts — and writes a one-paragraph narrative you can paste into a client reply.

01.

Cites your own notes

The narrative points at the exact document and date — no guessing which change caused the dip.

02.

Monday brief in your inbox

Every Monday at 7am client-local: KPIs, what changed, what to act on. One page, ready to forward.

03.

Agent-ready via MCP

Connect Claude, ChatGPT, Gemini, or any MCP client to ROASt’s 24 read-only tools. Have an agent run your Monday check before 9am.

[04]Platform safety / Native limits

Engineered for how ad platforms actually behave.

The engine is pure math and platform-agnostic, no LLM involvement. Adaptors are trained on platform behaviour and apply nuance and safeguarding to campaign scoring.

// google_ads

Google Ads

The widest auction surface, with the most learning-phase quirks. Search, Performance Max, and Shopping each get their own ceiling.

01 Learning-phase lock

// meta_ads

Meta Ads

Native learning stages, dwell windows, and creative cycles — respected in their own language, not papered over.

01 ASC dwell lock

// microsoft_ads

Microsoft Ads

Smaller auction volume means more caution, more compounding, and a harder watch on budget that isn’t spending.

01 Ghost-budget prevention

// Cross-check

Reconciled against your source of truth, every night.

Google Analytics 4 Shopify HubSpot

[05]Pricing / Trial ↔ Trust

Start your 30‑day free trial.

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Ready when you are

Set your targets. Let it cook.

Try ROASt free for 30 days. Demo mode is free forever.

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Multi-platform PPC, managed like a portfolio.